9 Perfectly Pink Ways to Support Breast Cancer Awareness Month

We might be nearing the end of October, but there’s still time to think pink.

October 26, 2017

By Amanda Ross

Each year in Canada, over 25,000 people are diagnosed with breast cancer; 5,000 of them won’t make. Here are nine ways to make a difference for the duration of Breast Cancer Awareness Month.

Designed by Chelsea Cox, Kwantlen (Photo: Katherine Holland.)

1. There’s nothing like getting your behind on board to end breast cancer. Today’s the last day to cast your vote for Cashmere Bathroom Tissue’s Vote Couture for the Cure campaign: across Canada, fashion students were challenged to design their vision of Canadian style—all in toilet paper—to celebrate the country’s 150th birthday with four of the 16 finalists hailing from Vancouver. For each vote, Cashmere donates $1 to the Canadian Cancer Society in the winning designer’s name. facebook.com/cashmere

2. Iconic jeweller David Yurman (you know him for those awesome cable rope pieces) offers this Starburst Single Station bracelet with pink sapphires to commemorate this year’s Breast Cancer campaign. Until the end of October, 20 percent of all proceeds from the bracelet’s sales will be donated to the Breast Cancer Research Foundation (BCRF). $475, holtrenfrew.com

3. Give yourself a helping hand with Aveda’s limited-edition Hand Relief Moisturizing Crème, featuring rosemary mint from certified organic rosemary and peppermint. Andiroba oil and other plant hydrators protect the skin’s moisture barrier and seals in softness through three (!) hand washes; $4 from each purchase supports cruelty-free research through the BCRF. $34 (150 ml), aveda.ca

4. Famous for her classic nude and neutral shades, makeup artist Bobbi Brown switches gears with this perfectly Pink Peony illuminating bronzing powder. Featuring a rosy bronzing powder and mini face blender brush, each set helps support the BCRF with $11 donated from each sale. $70, thebay.com

5. Estée Lauder‘s number-one repair serum, Advanced Night Repair, works for all skin types and all ages to maximize the skin’s natural nighttime renewal process. The limited-edition Advanced Night Repair Synchronized Recovery Complex II includes a pink ribbon keychain with 20 percent of all sales donated to the BCRF. $110 (50 ml), holtrenfrew.com

6. With seven pink items on offer (from sexy undies and bralettes to cozy pajamas), The Gap will donate 15 percent of the purchase price to the BCRF until October 31. From $6,  gapcanada.ca

7. From Kelowna, Crystal Hills Organics offers all-natural bath and skincare (no GMOs, no artificial fragrances) like bath salts, sugar scrubs, and body serums using organic botanicals, therapeutic herbs and high vibration crystals. For the month of October, the company will donate 50 percent of all online sales of its Crystal Love line to the Canadian Breast Cancer Support Fund and The Pink Fund—and each purchase includes a rose quartz. From $36, crystalhills.com

8. One of our fave drugstore brands, EOS (or Evolution of Smooth), takes it all the way and donates 100 percent of proceeds from its lip balm in shades of the Breast Cancer Awareness’ signature pink. $4, londondrugs.com

9. For every bra and piece from the Hope & Love PJ Collection sold during the month of October, La Vie en Rose will donate $1 to breast cancer research. So far, over $100,000 has been donated. lavieenrose.com/breasthealth


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