DEPARTMENTS: MAY 2008

 

The Battle for Quadra — Page 3

O“So in this by-election, if you believe that Stephen Harper is going in the right direction, if you are with his priorities, then you can vote for either my Conservative or my Liberal opponent.” This got a big laugh—applause, hooting, whistling.

Unfortunately for her, the voters of Quadra followed her suggestion, dropping NDP support from David Askew’s 2006 showing of 16 percent to her 14.4. Her Elect Rebecca Coad Facebook group closed with the voting stations, but at its height it boasted 316 members. Recent comment: “Dude, you have 10 times as many FB supporters as Joyce Murray!” But Murray got a lot more votes. As the Green party picks off votes from the NDP’s left flank and the Liberals encroach on the right, the Quadra by-election did little to refute the notion that the federal NDP is wandering in the wilderness.

Vote 2.0

“Thanks, guys, for putting this on.” In his gosh-gee sincerity, UBC archaeology grad and Green party candidate Dan Grice came across as committed, passionate, and a tad naïve. Speaking from neither notes (as Murray did) nor memory (as Coad, a theatre grad, did), he addressed the seniors who’d filled a Dunbar church hall as “guys” four times in five minutes. Love him or loathe him, Grice seemed fully himself. “I really like meeting people,” he said by way of introduction. “But I find just being out there on the streets is better. I like that better than knocking on doors some nights because I’m not disturbing you during dinner.”

As Grice spoke (“We need some passion in politics; we need some excitement”), I recalled a 24 Hours column in which Bill Tieleman (a long-time NDP supporter and an opponent of Grice’s on electoral reform) claimed that party leader Elizabeth May had written every Quadra Green party member, asking them not to nominate Grice: “A vote for None of the Above or a vote to re-open the nomination process would be appreciated.” But Grice, a self-described “new-media consultant,” prevailed and was unfailingly positive: “I’m really reaching out to you guys to give us a chance.”

Unlike Coad, he substantially bettered the showing of his predecessor, earning 13.5 percent of the vote compared to Ben West’s five percent in 2006. “Dan and the team ran an excellent campaign,” the federal Green party declared after election day. “The team focused on canvassing, the virtual phone bank and in the last few days main streeting.” And Grice best understood how the much-vaunted Web 2.0 could increase his traction. While the other candidates used Facebook groups, blogs, and party pages cautiously, Grice threw it all up on Elect Dan Grice: squabbles (including one with Tieleman), scores for his IQ (143) and Traveler IQ (average at 93), even goofy Halloween pictures.

This is the opposite of old-time spin doctoring, though perhaps ahead of the curve for voting blocs like the Dunbar Residents Association. It is, as the Greens like to say, a different brand of politics. Yes, there were unnervingly unvetted comments on Grice’s Facebook page, but his open-mindedness and genial embrace of community partly explained the Georgia Straight’s endorsement (“A vote for Grice will reward a young man who has worked extremely hard and sacrificed making money because he wants to save the planet”)—and the fact that he nearly trebled the support given to his 2006 counterpart. The next election will be about many things; one of them, the Quadra by-election suggests, will be the effective use of new media.

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